Broadcast ads can also flow

As you have noticed – either through the text of this article or your ears – the calm verb does not apply to broadcasting services. Because the quiet law does not affect the commercial advertisements that are displayed on the Internet, online services that provide access to broadcasting channels, such as YouTube TV and Sling, do not have to follow the rules. This is despite these services that distribute the same content of linear television providers.

For years, this is logical. The majority of watching TV occurred by reaching broadcasts, cable or satellite. Moreover, services such as Netflix and Amazon Prime are used to a safe video of continuous ads. But today, broadcasting services have become more popular than ever and slept in the love of ads, which have become decisive to most platform works models. Moreover, many broadcast services broadcast more direct events. These events, such as sports, show commercial ads for all subscribers, even those that contain a “advertising free” subscription.

Separate from ACT’s quiet violation complaints, the Federal Communications Committee (FCC) indicated this month that the recent recent complaints that it saw is “increasingly concern with commercial advertising efforts on broadcasting services and other online platforms.” He said that if the Federal Communications Committee (FCC) decides to apply the rules of quiet behavior on the web, you will need to create new ways to ensure compliance.

The latest Nielsen data on how people watch TV.


credit:

Nelsen


The Federal Communications Committee (FCC) did not specify behind the high commercial complaints of consumers. Perhaps with the fans dropping, traditional television providers thought it would be unlikely to notice anyone and officially complain of OzemPic ads that scream on them. Twelve years have passed since the rules have entered, so it is also possible that organizations lack compliance or resources diminishing.

With the Americans eliminating at a similar time – if not – they participate on the Internet online in exchange for broadcasting, cables and satellites, the ACT will have to take the web to increase effectiveness. The broadcasting industry is a young woman, and works differently from the distribution of linear TV, which represents new organization challenges.

By BBC

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