Apple TV+ broadcasting “loses more than one billion dollars annually”, according to Information today.
The report also claimed that the number of Apple TV+subscribers reached “about 45 million” in 2024, citing the unknown exporters.
ARS arrived at Apple to comment on the accuracy of the information report and they will update you if we hear.
For all sources, Apple TV+ usually spent more than $ 5 billion annually on content since 2019, when the Apple TV+ appeared for the first time. Last year, the CEO of Apple Tim Cook was said about $ 500 million. The numbers reported similar to the July report from Bloomberg claimed that Apple spent more than $ 20 billion on the Apple TV+library. For comparison, Netflix 301.63 million subscribers have a subscriber and $ 18 billion is expected to spend on content in 2025.
In the year before the appearance of the Apple TV+for the first time, the president of Apple Services Eddy Cue was said to have prompted the executive requests to be prepared to spend the content, and a person who has direct knowledge of the issue said.
But Cook has begun to pay more attention to Apple TV+ spending after the 2022 Academy Awards, where Apple TV+ Origelal Coda Win the best image. The award indicated the importance of Apple TV+ as a business.
According to the information, the Apple TV+ spending has previously included the luxury privileges of actors and producers. The information said that Apple pushed “hundreds of thousands of dollars per trip” to transfer Apple TV+ representatives and producers to promotional events, noting that this spending is “common in Hollywood” but “more strange in Apple”. According to the Apple Apple TV+ CEO to find better flight deals at some time around 2023.
In 2024, Cook interrogated the large budget Apple TV+ films, such as $ 200 million LegsHe said he failed to generate impressive joint in reinforcements or scenes, for every “former Apple TV+”. According to Cook’s reduction of about $ 500 million of Apple TV+ content in 2024.